Publishers Targeting & Audience Targeting: Finding best suitable audience with right advertisements
Experience Apps->learn about Apps->choose appropriate publishers
Buy traffic from one specific publisher or publishers group
Publishers: the similarity of publishers that the device already installed
Ad clicks: the similarity of ads that the device had click
DMP :user's historical behavior data ( click, install, event) +publishers that fits the user characteristic of the Apps
The third-party tracking platform: click, install, event
Hitargetads Ads has helped Banco Next with their user growth since 2019. Since January 2019 we generated 80,000+ Installs every month in Brazil, These results turned into over 10,000 monthly new bank account.
Kwai is a sacial network for short videos and trends, partnered with Hitargetads Ads aiming to increase their new users both for iOS & ANDROID globally. Every month we managed to generate over 300,000 installs and the 2nd retention rate is 45%+
Hago is an app helps user find friends among people. Hitargetads Ads increase their new users both for iOS & ANDROID globally. Every month we managed to generate over 250,000 installs and the 2nd retention rate is 40%+